Digital Marketing Specialist

Job Overview:

We are looking for a skilled and creative Digital Marketing Specialist to develop and execute effective online marketing strategies. The ideal candidate should have experience in SEO, social media marketing, content marketing, email marketing, and paid advertising to increase brand visibility, generate leads, and drive business growth.

Responsibilities:

• Develop and implement digital marketing strategies.
• Manage SEO, social media, email marketing, and paid campaigns.
• Conduct competitor research and market analysis.
• Plan and execute online marketing campaigns.
• Analyze website traffic and campaign performance.
• Create reports using Google Analytics and Search Console.
• Identify opportunities to improve traffic, engagement, and conversions.
• Collaborate with content writers, designers, and developers.
• Stay updated with digital marketing trends and algorithm changes.

Requirements:

• 2+ years of experience in digital marketing.
• Strong understanding of SEO, SEM, social media, and content marketing.
• Experience with Google Analytics and marketing tools.
• Strong analytical and communication skills.
• Ability to manage multiple projects.

Preferred Skills:

• Google Ads and Meta Ads experience.
• WordPress knowledge.
• Basic HTML/CSS knowledge.
• Experience with marketing automation tools.

Salary Range:

• Negotiable
  (Based on experience and skill level)